Product Case Study

Stanza MVP: FDA-Cleared CBT App for Fibromyalgia

Launched regulated CBT app MVP with evidence-backed design, tracking, and patient onboarding.

Product Case Study

Stanza MVP: FDA-Cleared CBT App for Fibromyalgia

Launched regulated CBT app MVP with evidence-backed design, tracking, and patient onboarding.

Product Case Study

Stanza MVP: FDA-Cleared CBT App for Fibromyalgia

Launched regulated CBT app MVP with evidence-backed design, tracking, and patient onboarding.

“Kate made sense of the chaos. She aligned our clinicians, engineers, and designers without missing a beat—and she was instrumental in refining our lesson plan flow.”

Biz/Org

Swing Therapeutics

Year

2019 - 2020

Digital Therapy

Clinical UX

Product Overview

“After Stanza, I have come to value what I can do… It’s going to improve so many people’s lives. You’re awesome!!” – Stanza patient testimonial

People living with fibromyalgia needed more than medication—they needed tools that met them where they were. I partnered with Swing Therapeutics to design and build the MVP for Stanza, a mobile cognitive behavioral therapy (CBT) app for chronic pain. My work translated clinical insight into a scalable, compassionate, and trial-ready product.

  • Established a repeatable lesson program architecture: chapters, daily goals, and reflections

  • Created a lean CMS to deliver content across text, audio, and image formats

  • Defined pacing logic, nudging, and gating aligned to clinical trial protocols

  • Built HIPAA-compliant MVPs for iOS and Android, ready for FDA audit and pivotal trial use

  • Prioritized 15-minute daily treatment model for usability during pain and fatigue episodes

Product Goals

How might we bring accessible, evidence-based therapy into patients’ pockets—especially for those with chronic pain, fatigue, and limited access to care?

Therapy isn’t always accessible, especially when you’re in pain, exhausted, or navigating a complex condition like fibromyalgia. Stanza’s goal was to make clinically validated CBT available in daily, digestible pieces—on a patient’s terms, from their phone.

  • Defined daily pacing aligned to Acceptance and Commitment Therapy (ACT) structure

  • Enabled real-time patient progress tracking and gentle behavioral nudges

  • Collaborated with clinicians to ensure medical integrity and audit readiness

  • Built a product experience flexible enough for flare-ups, but structured enough for trials

Challenges

  • Designed for a population managing chronic fatigue, cognitive fog, and unpredictable pain

  • Balanced regulatory and clinical rigor with real-world usability constraints

  • Navigated HIPAA compliance and FDA readiness requirements

  • Needed to align internal teams on terminology, IA, and publishing processes


Solutions

  • Built a YAML-based CMS to enable scalable content delivery across multiple formats

  • Created UX patterns for content pacing, nudging, and feedback collection

  • Defined shared language early to streamline IA and product structure

  • Designed for accessibility and empathy, not just compliance

  • Established protocols for ongoing content publication and clinician QA

Outcome & Impact

  • Delivered clinical-grade MVPs for iOS and Android used in an FDA pivotal trial

  • Increased reported well-being in 73% of pilot participants

  • Enabled patients to complete therapy protocols on their own terms, wherever they were

  • Built a reusable platform architecture for future digital therapeutic offerings

  • Helped establish Stanza as the first FDA-cleared CBT app for fibromyalgia